05/52: Campfire

There's something special about gathering around a campfire.


Each week for a year, I’m going to be designing a shirt and releasing it on my Threadless store. This is the fifth design of fifty-two.


Some of my happiest memories are at one, very specific place: Lutheridge, a camp in Arden, North Carolina.

As a young child, I attended as a camper. I made lifelong friendships as a high school camper. And then, after my freshman year of college, I was beyond excited to be a counselor. 

And promptly blew my knee out.*

My summer ended very quickly. One week to be exact. I had to have reconstructive surgery on my right knee. I was devastated and heartbroken. 

I returned the next summer and this time, made it through the summer unscathed. I had a great summer — a challenging summer — but an amazing time working with kids. But that was my last summer at Lutheridge. The following year, I worked as an orientation leader at the University of South Carolina and then, I graduated and entered the work world.

A couple of years ago, my girls started to attend Lutheridge as campers. And they fell in love with camp, just like I did when I was young. It was fun to see the camp experience through their eyes. To hear them talk and share their experiences. 

This summer, our entire family is headed to camp. My wife had never spent time at any summer camp and our youngest is too young for regular camp, so the three of us are heading to a program for families. The girls are doing their usual camp activities, but we’ll all be there at camp for an entire week. The whole crew is excited and I’m really looking forward to being a “camper” again.

I wanted to design a shirt for camp. Something that captured my love of Lutheridge and my history with the place. When I was young, I remember Lutheridge’s logo was a campfire.** It was emblazoned on more than one shirt I had growing up. So this week’s shirt is a stylized campfire, in honor of the camp that I love.

If you have a memorable camp experience, at Lutheridge or anywhere else, Campfire is the shirt for you. You can get one at my Threadless store. My wife recommends the baseball t-shirt with green sleeves. It’s her favorite.

* It’s a little more complicated than that. I injured my knee during orientation during a game of elbow tag. Then finished off my ACL during the first week of camp with a musical, noncompetitive version of duck-duck-goose… on wet grass.

** The logo is actually still a campfire, but different than the one I remember… 

Bob Wertz writes about design, technology and pop culture at Sketchbook B. Bob is a Columbia, South Carolina-based designer, creative director, college instructor, husband and dad. He’s particularly obsessed with typography, the creative process and the tools we use to create. He's currently in the middle of a project to design a new shirt a week for an entire year. Follow Bob on TwitterInstagram and Micro.Blog.